Honest, plain English answers to the questions small business owners ask me most about SEO, Google Maps, AI search, pricing and working together.
SEO (search engine optimisation) is the process of improving your website and online presence so you show up on Google, Google Maps and AI search when people look for what you offer. Unlike ads, it keeps bringing in customers without paying for every click.
Book a free 30 minute discovery call. We'll talk through your business and goals, and you'll leave with honest first impressions, even if we don't end up working together.
Access to your website, Google Business Profile and Google Search Console (I can help set these up if you don't have them), plus a chat about your customers and goals. I handle the rest.
You work directly with me, not a junior account manager. That means personal, hands on support, clear communication and one person accountable for your results.
It depends on your goals, your competition and how much work your website needs. Every Amrita SEO package is tailored, so you get a clear quote after a free discovery call, with no hidden fees.
No. We work together month by month and you can pause or stop at any time. I'd rather keep you because the results are working, not because you're locked in.
Every package includes a website audit, keyword research, on-page SEO, Google Business Profile optimisation, tracking setup and a monthly report. Bigger packages add more content, competitor research and priority support. See the full breakdown on my services page.
Create and verify a Google Business Profile, fill in every section, choose the right categories and keep your details consistent online. To show up near the top, you'll also need reviews, regular posts and a website that supports your profile.
No. If you visit customers or work online, you can set up your Google Business Profile as a service area business and hide your address, while still showing up in the areas you serve.
Yes. Reviews are one of the biggest local ranking factors. How many you have, how recent they are and how you reply to them all help Google and customers trust your business.
AEO (answer engine optimisation) and GEO (generative engine optimisation) mean making your business easy for AI tools like ChatGPT and Google's AI Overviews to understand, trust and recommend. Think of it as SEO for AI answers.
Yes. AI tools pull from websites, reviews and profiles they trust. I structure your content, business details and FAQs so AI tools clearly see what you do, and mention you when people ask for recommendations.
Yes. I have hands on experience with WordPress, Elementor and Shopify, so I make changes directly in your website rather than just sending you a list of recommendations.
Yes. Optimising your product and category pages around what shoppers actually search brings in people who are ready to buy, not just browsers.
I focus on the SEO that moves the needle for small businesses: content, on-page, local and AI search. For anything deeply technical, I bring in a developer I trust, so it's still handled properly.
Most businesses start seeing movement within 3 to 6 months. SEO is a long term strategy, but the results build over time, and unlike paid ads, the traffic doesn't stop the moment you stop paying.
No, and be careful of anyone who does. Google controls its rankings, so nobody can honestly guarantee a position. What I can promise is a clear strategy, honest reporting and work built on what actually moves rankings.
Every month you'll get a plain English report showing your calls, clicks, enquiries and rankings, what I did, and what's coming next. No vanity metrics, no jargon.
Absolutely. I'm based in Birmingham and work with businesses across the UK and worldwide. Everything happens online, so location is never a barrier.
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